Brand Extension
August 23, 2017
Google and Walmart Partner With Eye on Amazon
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Source: nytimes.com // Author: Daisuke Wakabayashi and Michael Corkery
Google and Walmart partnering? That seems like a strange combination when you first hear it, but then you realize the sheer power and clout that they both have individually. Sometimes it makes sense for huge companies to partner in order to “takedown” a company that is a threat to both of them. In this case, that would be Amazon. Do you believe that the Google-Walmart partnership can compete with Amazon?
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