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Facebook’s Newsfeed Changes Are Likely to Hurt Businesses and Brands. What Can They Do Now?

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Source: entrepreneur.com // Author: Katherine Hays

With Facebook’s new algorithm comes the need for companies to become more strategic in their marketing efforts. No longer are we in a time where it’s easy to target and keep customers. The integration of your brand’s message, along with a powerful advertisement have to come with a sense of relatability to the customer. Using your customer to help you advertise is just what’s necessary these days.

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