Branding and Packaging
February 2, 2017
Carling reveals major rebrand to remain relevant
Want create site? Find Free WordPress Themes and plugins.
Author: Liam Coleman / Source: MorningAdvertiser.co.uk

Beer giant Carling will roll out a hefty rebrand of its key lager and cider products in a bid to bolster its market position.
The behemoth’s lager, cider, citrus twist and premier drinks will fall under the identity change, which will be rolled out this year.
Brand director Jim Shearer said the move was part of wider plans for Carling, including its sponsorship of Premier League football.
‘Carling’s position’
The decision was made to “consolidate Carling’s position as the number one beer brand”, he added.
“We are refreshing our visual identity, which…
Did you find apk for android? You can find new Free Android Games and apps.
Related Posts
- 5 Takeaways for Entrepreneurs From Facebook’s User Privacy Mistakes ( April 13, 2018 )
- Ads That Don’t Overstep ( March 9, 2018 )
- How Much Did That Zipper Cost? With Transparency Pricing, You Know Everything ( February 23, 2018 )
- Facebook’s Newsfeed Changes Are Likely to Hurt Businesses and Brands. What Can They Do Now? ( February 2, 2018 )
- How to Build a Successful Team ( December 4, 2017 )
- The One Goal Every Business Should Have, But Almost None Prioritize ( December 1, 2017 )
- Leveraging Social Media’s Top Secret: The ROI Of Top Of Mind ( November 30, 2017 )
- BRANDING YOUR BUSINESS: ARE YOU MISSING CUSTOMERS? ( October 25, 2017 )
- Baby Boomers to Advertisers: Don’t Forget About Us ( October 16, 2017 )
- Why Volkswagen Can’t Make Cheap Cars, And Why It Wants To Fix That ( October 11, 2017 )
Categories
Recent Posts
- 5 Takeaways for Entrepreneurs From Facebook’s User Privacy Mistakes
- Ads That Don’t Overstep
- How Much Did That Zipper Cost? With Transparency Pricing, You Know Everything
- Facebook’s Newsfeed Changes Are Likely to Hurt Businesses and Brands. What Can They Do Now?
- Automatic Insights: How AI and Machine Learning Improve Customer Service