Latest News

Biz meeting looks at branding in business

Want create site? Find Free WordPress Themes and plugins.
Phophi Mudanalwo (left, who sells atchar), Rachael Ndlovu (who sells cupcakes) and Goodness Makhobela (who sells clothing) at the Biz-Cluster breakfast.

Jacques van Heerden, CEO of Gryphon Enterprise Development, led the meeting, dividing the tables into three groups.

Each group was assigned a captain and asked to define branding, list its key characteristics and discuss how to build a strong brand.

The attendants agreed branding is defined by the product or service itself; if the company offers quality, it will have a strong brand.

A brand is what the company and its products/services are in the thoughts of the customer.

The groups came up with several characteristics…

Did you find apk for android? You can find new Free Android Games and apps.

About the Author

The Author has not yet added any info about himself
Social media & sharing icons powered by UltimatelySocial